ReachForce Continuous DataManager / UNIFY | CLEAN | ENRICH | ACTIVATE / Data quality and data completeness go hand in hand. Serving as a neutral integration layer, ReachForce Continuous DataManager brings together data from the many disparate systems in your organization to provide a centralized data management platform. This results in a single source of the truth for all contact, company and transaction data. With our continuous data quality management, ReachForce Continuous DataManager validates emails, de-dupes, standardizes, normalizes, corrects and verifies your data — and does so on an automated and ongoing basis – properly fueling marketing automation, personalization and predictive marketing. Now armed with a unified, clean and rich single view of prospects and customers, you have the power to build robust marketing segments leveraging all data, and the insight needed to attribute marketing programs to revenue…far beyond the capabilities available in marketing automation and CRM alone. Show less...