Akoonu is a marketing platform empowering marketers to build and operationalize an integrated, data-driven foundation for effective content marketing. Our configurable frameworks, workflows, data integrations, and collaboration features enable B2B marketers to build and maintain in-depth buyer personas and buyer’s journey maps that yield rich audience insights, and to clearly and consistently express and apply their brand identity and messaging. You can use Akoonu to create these for the first time, or enhance and update what you already have. Our platform activates your buyer insights and brand standards organizationally so that everyone across Marketing, Sales, Product, and Services can access, leverage and share them in real-time. Armed with this foundation, marketers can more effectively plan, create, and use high quality content that embodies their powerful brand, inspires buyers, and drives conversions. Show less...