Julian has more than 25 years of international b-to-b demand creation experience within corporate and pan-European field functions. His experience includes developing industry segment-focused campaigns and content aligned with each stage of the buying journey, consistently delivering campaigns that resulted in marketing-sourced opportunities achieving three times the sales revenue target over a fiscal year.
Cheri brings more than a decade of marketing experience to SiriusDecisions’ Technology and Services practice. Her background includes experience serving b-to-b organizations at communications agencies and tenure working within marketing organizations. She is a respected and results-oriented leader with a proven track record of moving people and programs forward.
Jessica F. Lillian is a senior editor at SiriusDecisions and has more than a decade of b-to-b editorial experience, including five years as the editor of national b-to-b magazines.
Julie Ogilvie is a Senior Research Director in the Strategic Communications Management service. She has held a variety of leadership roles in marketing and communications in her 20+ year career, for both B2B and B2C companies.
Erin Provey is Service Director, Strategic Communications Management, at SiriusDecisions. She has more than 10 years of experience in brand strategy, including positioning, identity, public relations, digital strategy, copywriting and account management.
Matt Senatore is Service Director, Account-Based Marketing, at SiriusDecisions. Throughout his career, Matt has focused on how organizations can build, grow and foster deeper, more meaningful relationships with their customers – improving top-line and bottom-line results while improving the customer experience.
Laura Sudnik is a research analyst for SiriusDecisions’ Strategic Communications Management service. She has 18 years of corporate communications experience and has spent her career helping b-to-b organizations build their public relations, IT analyst relations and social media programs.